Please use this identifier to cite or link to this item: https://ptsldigital.ukm.my/jspui/handle/123456789/773018
Title: A comparison of selected household purchasing expenditures in Japan and the United States
Authors: William Lazer
Eric H. Shaw
Editors: William Lazer
Eric H. Shaw
Chow-Hou Wee
Conference Name: International Conference Series Volume IV 1989
Keywords: Household expenditure
Japan
Economy
United States
Conference Date: 1989-07-16
Conference Location: National University of Singapore, Singapore
Abstract: This paper reports on some of the findings of a preliminary study of 1984 household expenditure data in Japan and the U.S. tentative, indicate some of purchasing patterns arising mores, cultural factors, life influences in both countries. tions and benefits of pursuing comparisons are noted. The results, while the differences in from variations in styles and economic Both the limitations and benefits of pursuing such cross-cultural
ISBN: 0-939783-01-0
Pages: 105-109
Call Number: HF5411.B52 1989 katsem
Publisher: Academy of Marketing Science
Appears in Collections:Seminar Papers/ Proceedings / Kertas Kerja Seminar/ Prosiding

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