Workplace writing needs in English : a case study of executives at local commercial banks in Malaysia

Nur Ehsan bin Mohd Said (P49008)

Please use this identifier to cite or link to this item: https://ptsldigital.ukm.my/jspui/handle/123456789/460689

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DC Field	Value	Language
dc.contributor.advisor	Saadiyah Darus, Prof. Dr.
dc.contributor.author	Nur Ehsan bin Mohd Said (P49008)
dc.date.accessioned	2023-09-20T03:48:57Z	-
dc.date.available	2023-09-20T03:48:57Z	-
dc.date.issued	2013-01-24
dc.identifier.other	ukmvital:74732
dc.identifier.uri	https://ptsldigital.ukm.my/jspui/handle/123456789/460689	-
dc.description	Existing studies on workplace writing are limited in number in comparison to other areas of applied linguistics. With even fewer investigating the financial institutions, it is a timely call for a study on the bank executives' writing needs in English. Since it is a second language to most Malaysians, they may possess different writing needs than the native speakers. Motivated by these notions, the research attempted to describe the writing activity at local commercial banks in Malaysia and investigate the executives' writing needs. In the first stage of data collection, three bank managers were interviewed as experienced informants to establish the need for an investigation involving the bank executives. As it proved necessary, 50 executives from one local commercial bank headquartered in Kuala Lumpur were surveyed using self-completed questionnaires in the second stage. Geared by the findings of the questionnaires, the study collected some writing samples of the frequent and difficult genres to be analyzed using the moves analysis in the final stage. Results from this study suggested that 1) writing was a frequent, if not daily activity that brought certain challenges to the executives; 2) reports, emails, proposals, and minutes of meeting were the most frequent genres which were deemed difficult; 3) writing was an independent activity in which no assistance was offered in terms of a computer-aided business writing software program hence the promising future for one; and 4) writing standardization was not a focus of the bank as suggested by the discrepancy in writing layout and style across different branches of the particular bank. The findings were expected to contribute to the process of creating a blueprint to be developed into a localized business writing software program to assist writing among Malaysian business executives in the future.,Master/Sarjana
dc.language.iso	eng
dc.publisher	UKM, Bangi
dc.relation	Faculty of Social Sciences and Humanities / Fakulti Sains Sosial dan Kemanusiaan
dc.rights	UKM
dc.subject	Writing
dc.subject	English
dc.subject	Executives
dc.subject	Local commercial banks
dc.subject	Malaysia
dc.subject	English language -- Business English
dc.title	Workplace writing needs in English : a case study of executives at local commercial banks in Malaysia
dc.type	theses
dc.format.pages	182
dc.identifier.callno	HF5718.3.N846 2013
dc.identifier.barcode	000364
Appears in Collections:	Faculty of Social Sciences and Humanities / Fakulti Sains Sosial dan Kemanusiaan

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