Browsing by Author ZP01355
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| Previews | Issue Date | Tahap Akses | Title | Author(s) |
|---|---|---|---|---|
 | 6-Apr-2017 | - | The effects of identification, engagement, perceived innovativeness and co-creation towards brand equity of Bumiputera SME retailers and supporting agency | Nor Asiah Omar, Assoc. Prof. Dr.; Ahmad Sabri Kassim; ZP01355 |